Gaya APA

Harden, Leland, Heyman, Bob. (2010). Marketing by the Numbers: How to Measure and Improve the ROI of Any Campaign . USA: Amacom.

Gaya Chicago

Harden, Leland, Heyman, Bob. Marketing by the Numbers: How to Measure and Improve the ROI of Any Campaign. USA: Amacom, 2010. Text.

Gaya MLA

Harden, Leland, Heyman, Bob. Marketing by the Numbers: How to Measure and Improve the ROI of Any Campaign. USA: Amacom, 2010. Text.

Gaya Turabian

Harden, Leland, Heyman, Bob. Marketing by the Numbers: How to Measure and Improve the ROI of Any Campaign. USA: Amacom, 2010. Print.