Gaya APA

Cravens, David W., Lamb, Victoria L.. (2002). Strategic Marketing Managemen Cases (ed. 7). America: McGraw-Hill, Inc.

Gaya Chicago

Cravens, David W., Lamb, Victoria L.. Strategic Marketing Managemen Cases. ed. 7 America: McGraw-Hill, Inc, 2002. Text.

Gaya MLA

Cravens, David W., Lamb, Victoria L.. Strategic Marketing Managemen Cases. ed. 7 America: McGraw-Hill, Inc, 2002. Text.

Gaya Turabian

Cravens, David W., Lamb, Victoria L.. Strategic Marketing Managemen Cases. ed. 7 America: McGraw-Hill, Inc, 2002. Print.